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Database information for Mintel Reports

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• Coverage: Current
• Type(s) of Content:
• Subject Areas: Business ; Social Sciences
• Library of Congress Clasification:
• Short Description:
  Product and industry market research reports covering U.S. and international marketplaces.
• Annotation:
  Product and industry market research reports covering U.S. and international marketplaces. Each report combines data and analysis of the competitive landscape, supply chain, market share size and trends, and consumer profiles. Complex demographic issues are broken into easy to understand sections, explaining consumer behavior and demonstrating the structure of the market. Reports may be downloaded as RTF files, and tabular data may also be saved as CSV files. USERS MUST CREATE A PERSONAL PROFILE BEFORE USING THIS DATABASE.